Design Thinking
Joe is an expert in applying the Design Thinking Framework, but that doesn’t mean he is dogmatic about how to use it to drive outcomes. He has taken a broad range of experiences from Post-It notes to Pixels over the last 20+ years, and isn’t done delivering business value.
He has trained the trainers and facilitated workshops ranging from thirteen to three hundred. He acknowledges that progress is not an outcome but values progress over process. Design Thinking isn’t a workshop, but rather a school of thought. Joe enjoys applying it with ease, focus, and attention to detail.
Frameworking
Role
Design Principal, Design Director
Objective
Apply the Design Thinking Framework in areas where the business goal is innovation, alignment, and the acceleration of outcomes.
Context
Joe has experience applying Design Thinking in multiple contexts. He acknowledges that there is no ‘right way’ to apply the Framework other than using it as a rigid process.
Outcome
Joe has led teams of designers, facilitated workshops with over a thousand participants, and guided concepts from rough ideas to shipping products.
Drive Better Outcomes with Design Thinking
Role
Conference Speaker
Objective
Clarify how practitioners can leverage the framework across three high-frequency scenarios at product organizations.
Context
Design Thinking is fairly critiqued for not driving clear outcomes for businesses. Joe gave a presentation to help Designers utilize the framework.
Outcome
Attendees left the conference with a series of pragmatic tips to improve their practice and guidelines on how to leverage the framework more effectively.
Design Thinking & Agile
Role
Conference Speaker
Objective
Address how the Design Thinking framework and Agile methodology can work together to enable multi-disciplinary software teams.
Context
Both Design Thinking and Agile are often misunderstood due to misinterpretation by well-meaning practitioners. This presentation provided clarity on how they can be used to ship better experiences.
Outcome
Audience members were subject to a side-by-side comparison of the Agile Manifesto and Design Thinking Framework to illustrate their commonalities.
Leveraging Outputs
Role
Design Director, Design Principal
Objective
Steady, ongoing improvement on how to use the framework with each workshop and product team. Rinse and Repeat with purpose.
Context
Knowing when to use what workshop tools and methods to drive useful artifacts is one thing. Knowing how to leverage artifacts to drive outcomes is another.
Outcome
Consistent rigor when using the Framework across contexts—Alignment, Divergence, and Convergence, with a focus on achieving a common goal.
University of Texas
Role
Adjunct Professor
Objective
Teach two courses at the University of Texas, Austin’s Center for Integrated Design. Courses earn credit towards a certificate in Design Strategies.
Context
A combination of Graduate and Undergraduate Students, most of whom are non-Design majors are able to sign up for a series of courses taught by industry professionals.
Outcome
Joe provided a combination of demonstration, lecture, and guidance for applied learning. He has educated over 500 students on the topics of Visual Communication and Research & Prototyping. Joe has taught IDT 102 & 150 for over five years, and counting.